You've made the decision to sell, put your home on the market, and if you've price wisely, you may have multiple offers. Now that the real estate market here in Southern California has gone up a bit, you may find yourself in this position.

Selling your home can be a breeze with the right frame of mind and the right real estate agent to do the job.   Knowing what to expect and having realistic expectations will ensure a smooth sale and keep all parties happy and in sync. 

At the Asato Group, we pride ourselves on expert communication, one of the fundamentals of a successful home sale.  From start to finish (and everything in between) we will keep you informed and answer all questions as they arise.  One of the most important parts of choosing your agent should be how well they communicate and keep you up to date during the entire home sale process.  At the Asato Group, we pride ourselves on our accessibility and our open lines of communication. 

Do you have any questions on the 7 steps outlined above?  Contact us and we'll be happy to discuss your questions or concerns.

The decision to sell your home is determined by many factors. A big consideration is the amount that you will net after the sale.  How much will really be in your pocket once all the costs and fees of selling are computed?

This is where the net sheet comes in.  The net sheet will give an estimate of how much you will walk away with after the sale of your home.  

While fees will obviously vary, this ball park figure will help you to see the big picture.  

Getting a good, firm estimate of your home's market value is key.  Select the "Home Valuation Report" tab (above) for the free comparative market analysis.  We will pull the comparable properties in your area and give you an estimate for your home's value.

Once you have the value, or if you already have a good idea of what the value is, select the net sheet option below.  

Please let us know if you have any questions, we're here to help!
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If you have some equity in your home and you're thinking of selling, getting top dollar is usually the first focus.  Sellers with the ability to update and renovate can command higher resale prices.  

While renovating may not be in everyone's budget, there are things that can be done that cost little or no money.

Here's a short list of items that you can do if cash is tight:

1. CLEAN & DECLUTTER: Few things turn buyers off more than a dirty, messy house.  Donate, sell, or throw away items that you don't need, want or use. Take things off your counters, clean out drawers & closets.  Give your bathrooms and kitchens a good scrubbing, re-caulk shower if possible.
2. PAINT: While hiring a professional painter can get expensive, painting yourself can make a world of difference.  A new coat of paint inside a room will make it feel fresh and bring some of that "new home smell" into your home.
3. YARDWORK:  If your yard is less than stellar, clean it up! A lot of homeowners forget about the importance of the outside space, and here in California, outdoor living is so important.  Mow the grass, pull the weeds, throw out items that are broken, rusty, or just plain ugly!
4. DEODORIZE: Nothing drives away a buyer faster than an unpleasant smell.  I've taken buyers to homes and have them turn right around at the front door because of strong odors.  While you may not notice any smells because of "olfactory desensitization" (you're USED TO those smells!), it will hit someone the minute they walk through the door. Pet odors are particularly unpleasant to those who aren't as pet friendly as others, and while getting pet odors out sometimes isn't feasible, at least remove cat litter boxes, clean up poop from the inside and outside, and spray pet enzyme odor remover. Skout's Honor (pictured below) is a GREAT pet stain and odor remover.

There are other fixes you can do if you have a few dollars to spend.  Get creative but try to keep color palette neutral and (yes) on the bland side.  

​Grey is the "in" color at the moment, and if you've visited as many new model homes as I have in the past year or so, you'll see that all the builders are decorating with grey hues and tones.  Soothing, calm and sophisticated is the way to go!

While a complete remodel may not be financially feasible, remember, small inexpensive (or even free!) changes can reap big dollar returns!

Another key component in any real estate transaction is title insurance.
As a seller, you (or your bank if you are in a short sale) will have to purchase title insurance for your home.
Watch the video!

Escrow.  The term is thrown around casually, but what exactly IS escrow?
 
Watch the short video above for a simple explanation.   

Escrow officers work hard and their attention to detail is critical to a successful home sale.  We have experienced escrow officers that we have worked closely with for many years, and they will ensure that you have a smooth real estate transaction.